Accor’s budget brand Formule1 launches in Pune

Published: December 6th, 2013,11:11

Accor’s budget brand ‘Hotel Formule1’ opens in Pune
After three successful openings in India, the fourth hotel opens its doors in Hinjewadi
Accor, the largest hotel operator in Asia Pacific announces the launch of its budget brand, Hotel Formule1 in Pune Hinjewadi. Strategically located amidst the business and IT hub of Pune in Hinjewadi Phase 1, the hotel featuring 104 rooms offers a great sleep and shower experience at best price. This is the fourth Hotel Formule1 in India, after Ahmedabad, Bengaluru and Greater Noida.

Speaking about the brand’s debut in Pune, Philip Logan, Vice President Hotel Formule1, India says, “Pune is a key focus market and we are excited with the opening of our fourth Formule1 hotel. With great potential in the city, Hotel Formule1 Pune Hinjewadi will appeal to the customers with its added benefits, making it the perfect choice for them with a promise of ‘Rest Assured’ with best value”.

Hotel Formule1 offers travellers a great sleep and shower experience, complimentary Wi-fi, 24/7 security with express check-in and check-out, and reliable technology-driven facilities along with easy accessibility to city centers and business districts,” he adds.

Vineesh Kurup has been appointed as the General Manager of the hotel to spearhead the hotel operations.

According to Vineesh, “Hotel Formule1 Pune Hinjewadi aims to cater to corporates, student and sports groups in Hinjewadi. The hotel is at a very close proximity to Balewadi sports complex and Sahara Cricket Stadium and also near Mumbai Pune Expressway.”

Hotel Features
Hotel Formule1 Pune Hinjewadi features breakfast, Vending machine, Flat screen TV with multi- channels and is centrally air-conditioned.
With 24 X 7 security and access control lifts, keycard-operated door locks, visual alarm for common areas, break glass emergency phone and CCTV Cameras; the hotel provides undoubted safety to its guests.

Hotel Formule1 Pune Hinjewadi features third party food and beverage outlet which serves light meals and snacks.

About Hotel Formule1

Accor has revolutionized the low-cost hotel segment with the launch of its brand ‘Formule1’ in India. Renowned to deliver a great sleep and shower experience, this budget hotel offers 100% cotton sheets and sound proof rooms. The hotel also features complimentary Wi-Fi to its guests. Hotel Formule1 brand is a new concept, with a new design comfort for Indian customers. Bringing a unique experience in the low-cost segment, the rooms are cleverly designed and more stylish. The soft, relaxing colors and the new enhanced approach to light, space and materials give it a warm, trendy atmosphere. With an aim to appeal to domestic corporates, frequent travelers for work and leisure that are looking for outstanding value combined with quality and service standards, Hotel Formule1 will be the true budget hotel brand in the country filling the void for standardized comfort at a highly competitive price.

Hotel Formule1 is currently present is Ahmedabad, Pune Hinjewadi, Bengaluru and Greater Noida and opening soon in Gurgaon, Pune Pimpri and Hyderabad in 2014.

For reservations or enquiries visit


Published: December 6th, 2013,11:11

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